About

I came to Australia from Germany 5 years ago, it took me two years to get a visa, one year to build a house and two years to pay it off.

Originally, I studied Tourism & Marketing in the Netherlands. When I came to Australia, I had to forget everything I learnt about Marketing because Digital Marketing is ever-evolving and it’s not something they can teach you in university.

In 2020, I was made redundant due to the pandemic (the downside of working with lot of tourism & hospitality clients) and I decided to make lemonade out of lemons and start a new life. A life where I wouldn’t spend 28 days a year (seriously!) stuck in traffic and a life where I would enjoy working with amazing clients, a life where it doesn’t matter whether I’m at the office or poolside Thailand.

I’ve had colleagues and friends tell me that I should do my own thing in terms of marketing and even finance consulting, I could have written the barefoot investor (if only).

I’m an open book and I have no filter. I’m also a barista and a bartender, ask me if that dish is good and I’ll tell you if it’s too small for the money or trying to hard and I will do the same with your current marketing efforts.

I’m determined not to waste my time or your money. I have turned down more clients than I’ve taken on and I will only work with you if I think that our collaboration will be mutually beneficial.

I won’t sell you on services you don’t need, in fact, I’m more likely to talk you out of a few services you were going to pay for or that you’re currently paying for.

If you’re interested in a no fuss, no filter approach to marketing. Let’s have a chat (over coffee).